Welcome to the portfolio of

Nadja Rauch

"Curiosity.

Always comes in first place, when a problem is to be solved."

 

Galileo Galillei

photo by Jens Lauerbach

Efficient Driving

eD, short for Efficient Driving, is an app that encourages you to drive more environmentally conscious. The user of an electronic car gets information out of an analysis to optimize his driving style. Therefore, the app is connected to the  system information of the car and evaluates influencing factors of the battery. The psychological part of the driver which have an effect on the driving style are considered as well.

This project was created in the fourth semester at the University of Applied Sciences Magdeburg-Stendal.

Supervising Professor: Steffi Hußlein

Semester topic: Urban connection

User Journal

In the beginning of the project I asked two drivers to fill out a questionare for a week where they had to note what influenced their feelings while driving. This shaped the idea to consider emotions as an important part of the driving efficiency as well.

Persona

Jens is 27 years old and works at a bank. He really gets annoyed by red lights, traffic jams and slow drivers.

He wants to drive less aggressive and save energy and money by driving more efficiently.

Finding Structure

Defining the structure of the app, is an essential step to see the connection between the pages and design coherently.

Wireframe

The wireframe shows the connections between the pages, the device on which the app is going to functioning on and the basic design elements.

Clicking Prototype

I built a fully functional prototype with the wireframe tool Axure.

 

privées

Privées is a book cover for the novel The Perfume by Patrick Süßkind. At the same time it is a poster. You can see a perfume bottle with ANDEUTUNGEN of women bodies which represents the souls the protagonist wants to capture with the victims smell. The title is french because the story plays mainly in France. It means deprived.

This project was created in the first semester at the University of Applied Sciences Magdeburg-Stendal.

Supervising Professor: Matthias Schützelt, Katja Zahrradnik

drops

Drink whenever and wherever you want without much effort. Drops are an playful alternative to boring bags. Decide how much water you want to take with you and swing it around your neck.

By pressing a drop with a defined pressure, you can drink from a little jet of water. For refilling, there is a special instrument, that makes it easy.

This project was created in the fifth semester at the University of Applied Sciences Magdeburg-Stendal.

Supervising Professor: Bernhard Schmid-Wohlleber

Semester topic: aqua alta

photo by Jens Lauerbach

Sketching Concept Ideas

Many sketches and ergonomical studies helped to find the best position to carry water in different shapes.

Sounds Of The Past

Sounds Of The Past is an interactive project where different objects give you a glimpse of how it could sound at a specific event or in a specific location. It is based on the history of Magdeburg. You can hear Martin Luther reading his 95 theses or when sitting on the stool (realisation through Josephine Keil). Or you can listen to the vaccuum experiment of Otto von Guericke, the well-know physicist and major of Magdeburg when you are standing under on of his hemispheres (realisation through Nadja Rauch).

It was exhibited for the Kulturanker e.V. in Magdeburg on their theme oLo BiAnCo (old wisdom) in summer 2014.

This project was created in the fourth semester at the University of Applied Sciences Magdeburg-Stendal in cooperation with Josephine Keil, Martina Schöne, Lolita Bumar and Undine Friedrichs.

Supervising Professor: Marion Meyer, Insa Arndt

Semester topic: Sounds

photo by Martina Schöne

Hemisphere

The hemisphere was completely made out of papier--mâché. An exercise ball served as negativ form. The technical equipment, consiting of an mp3-player, speakers and an arduino board, were hidden inside the ring.

Rubinstein's Immortal Game

This project was created in the third semester at the University of Applied Sciences Magdeburg-Stendal.

Supervising Professor: Franz Hinrichsmeyer

Semester topic: Cinema 4D

This 3D animation was inspired by Rubinstein's immortal game. It is playing in an artic environment with futuristic, geometric chess pieces.

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